How and for Whom Using Generative AI Affects Creativity: A Field Experiment
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Authors: Shuhua Sun, Zhuyi Angelina Li, Maw-Der Foo, Jing Zhou
Year: 2025
Journal: Journal of Applied Psychology
DOI: 10.1037/apl0001274
Keywords: generative AI, creativity, field experiment, cognitive approach, employee performance
Abstract
A field experiment examining how generative AI usage affects employee creativity, finding that the creative benefits of generative AI depend on individuals' cognitive approaches. Selected as an APA Editor's Choice article for December 2025.
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bibtex
@misc{generativeaicreativityfieldexperiment2025,
title = {How and for Whom Using Generative AI Affects Creativity: A Field Experiment},
author = {Shuhua Sun, Zhuyi Angelina Li, Maw-Der Foo, Jing Zhou},
year = {2025},
journal = {Journal of Applied Psychology},
doi = {10.1037/apl0001274},
url = {https://doi.org/10.1037/apl0001274},
}