Behavioral Nudges Prevent Loan Delinquencies at Scale: A 13-Million-Person Field Experiment
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Authors: Robert Kuan, Kristin Blagg, Benjamin L. Castleman, Rajeev Darolia, Jordan D. Matsudaira, Katherine L. Milkman, Lesley J. Turner
Year: 2025
Journal: Proceedings of the National Academy of Sciences
DOI: 10.1073/pnas.2416708122
Keywords: behavioral nudges, student loans, field experiment, delinquency, education finance
Abstract
13-million-person field experiment with US Department of Education testing behaviorally-informed emails to help student loan borrowers. Redesigned emails reduce delinquencies by 0.42 percentage points.
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bibtex
@misc{behavioralnudgesloandelinquencies2025,
title = {Behavioral Nudges Prevent Loan Delinquencies at Scale: A 13-Million-Person Field Experiment},
author = {Robert Kuan, Kristin Blagg, Benjamin L. Castleman, Rajeev Darolia, Jordan D. Matsudaira, Katherine L. Milkman, Lesley J. Turner},
year = {2025},
journal = {Proceedings of the National Academy of Sciences},
doi = {10.1073/pnas.2416708122},
url = {https://doi.org/10.1073/pnas.2416708122},
}